MotionShine01 / Length
Under 100 characters
YouTube does not accept a title over 100 characters. Long titles are also cut short in many places, so shorter is usually safer.
Free tool
YouTube title generator, clear before clever.
Pick the kind of video, type what it is about, and get a list of titles in shapes that work on YouTube: how-tos, lists, reviews, comparisons, experiments and news. Each title shows its length and whether your keyword is near the start. Star the best ones, copy one into YouTube Studio. In Chrome with built-in AI, it also writes titles made for your topic.
Checking for Chrome's built-in AI...
Your shortlist
A good title
Say exactly what the viewer gets, put the words people search for first, and keep the promise the video keeps. Read it next to your thumbnail: together they should tell one story without repeating each other.
Titles are made in your browser. Nothing you type is sent anywhere.
Checks on every title
Length, keyword, honesty.
02 / Keyword
Early in the title
Type the phrase people search for, and each title shows whether it contains it and how near the start.
03 / Promise
Delivered in the video
A title that oversells gets clicks and then loses viewers in the first seconds. Pick one your video lives up to.
Questions
Good to know.
How long can a YouTube title be?
Up to 100 characters, according to YouTube's help page on video settings. Each idea here shows its count.
Should I use the same title as the words in my thumbnail?
Usually not. The thumbnail can show the result or the feeling in a few words, and the title explains what the video is. Together they say more than either one repeats.
Are these titles clickbait?
They are common patterns, filled with your topic. Keep the ones your video delivers on, and edit the rest. A title should never promise something the video does not show.
Can I test two titles?
YouTube Studio has a Test and compare feature that tries different titles and thumbnails with real viewers, on channels where it is available. Star two or three favourites here and try them there.
Is the AI part needed?
No. The patterns work in every browser. In Chrome 148 or later with its built-in AI, Write with AI adds titles written for your topic, on your computer.